Philosophy min read

OathKeeper

• By Puru Kathuria

Founder’s Constitution

For Building the Legacy

I. On First Principles

  • I will build a business rooted in profit, not hope.
  • I will make real things for real people, at a real profit.
  • I will never depend on external funding to survive.
  • Growth must be earned, not bought.
  • Every rupee must work harder than me.

II. On Customers

  • The customer is my first, last, and only true boss.
  • I will serve them with excellence, humility, and honesty.
  • If I take care of the customer, the customer will take care of me.

III. On Frugality and Resourcefulness

  • I will despise waste.
  • I will act as if every rupee is sacred.
  • I will favor simplicity over complexity, reality over image, results over noise.

(As Charlie Munger said: “The best armor against financial stupidity is frugality.”)

IV. On Ethics and Reputation

  • I will trade short-term temptations for long-term trust.
  • I will never cheat, never deceive, never pretend.
  • My word is my bond. My handshake is my contract.
  • Reputation is a lifetime building project — one misstep can destroy it.

V. On Systems and Scale

  • I will build systems, not empires of personality.
  • The company must function without my daily heroism.
  • I will design simplicity into the fabric of the business, so complexity does not silently kill it.

VI. On Skin in the Game

  • I will never ask others to take risks I am not willing to take myself.
  • If there is upside, I will share it. If there is downside, I will own it.
  • (As Nassim Taleb said: “If you see fraud and do not say fraud, you are a fraud.”)

VII. On Anti-Fragility and Endurance

  • I will welcome small difficulties, shocks, and mistakes — they make me stronger.
  • I will avoid fragile strategies: no overleveraging, no gambling, no betting my survival.
  • I will always keep dry powder (reserves), staying prepared for winter even in the summer.
  • Strength comes from resilience, not scale.

VIII. On Legacy

  • I will plant trees whose shade I may never sit under.
  • I will think in decades, not quarters.
  • I will measure success not just by profits, but by character, impact, and dignity.
  • I will leave behind a business — and a life — that future generations will be proud to inherit.

Daily Closing Oath

“I build slowly. I build carefully.
I build honestly. I build for centuries.
I serve my customers, honor my word, and protect my company like a living being.
I plant oak trees, not weeds.
Today, and every day, I build the Legacy.”